In 2020, H-E-B was voted the best grocery store in America, not bad for a chain located in Texas only. The assignment was usually either use the professional teams they had sponsorship agreements with or with the growers and farmers who supply their stores. (You haven’t eaten real cherries until you’ve picked them right off the tree.) And the last one, The Carlton Family, was a little different. I’ve never felt so humbled, and grateful, to be part of a shoot.